Geo

Geo

Geo is a sans-serif grotesque with a hint of geometric influence. I designed Geo to convey a voice that is reliable yet friendly. It is meant for applications which balance authenticity and approachability.

I use this font for this site as well!

Instructor:
Greg Lindy

Category:
Font Design

I designed Geo to bridge the authoritative voice of grotesques and the warmth and approachability of geometric fonts.

Compared to typical grotesques, Geo employs a low x-height and slightly more circular geometry. Geo uses a double-story 'a' and 'g' to aid legibility and contribute to its reliable voice.

Geo character set printed in a ring binder Early Geo proof of the lowercase, marked up with handwritten notes
Geo lowercase alphabet on a printed proof
Close-up of running text set in Geo A large Geo numeral 5 on a printed sheet Word list proof set in Geo
Spacing and display proofs of Geo spread on a table